Honest comparisons before you choose.

Sometimes the right answer isn't us. These comparisons help you decide based on your situation, not on what we sell.

Comparison

Hostinger, Wix or a custom website?

Site builders win on speed and price. We win when it matters to stand out, integrate and grow. A tool can create a website – we build the system around what the website must achieve.

Comparison of a site builder, a template project and Mingo
CriterionSite builderHostinger, Wix, SquarespaceTemplate / freelancerWordPress theme + plugins MingoCustom project
Launch speed Within a few days 2–6 weeks 4–14 weeks
Starting price A few to a dozen € per month From a few hundred € From 390 €
Manage it yourself Very simple Depends on the template Simple, with more options
Custom UX Within template limits Partly Based on your customer and goal
Custom functionality Platform add-ons only While plugins are enough We build what's missing
A distinctive brand Looks like thousands of others Medium Built for you
CRM, ERP, API integrations Limited Often manual Via API, both ways
Business automation Basic Rarely Designed
Complex e-commerce Limited by the platform Possible, but fragile B2B prices, bundles, courses
SEO strategy Your concern Rarely included From day one
Technical SEO Within platform limits Depends on the developer Fully under your control
Conversion strategy None Rarely On every page
Analytics Basic statistics GA code Business events, GA4, Consent Mode
Future expansion Within platform limits Depends on the code Architecture built for growth
Ownership and portability Hard to move away Usually yours Code, domain, data – yours
Technical partner Help centre One person Team: development, SEO, ads

If you just need a website – there are more options today than ever.
If you need a website that becomes part of your sales system – that's where our work begins.

Detailed comparison

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