A website for foreign markets: languages, SEO and payments

Translating a website isn't entering a market. You need local search phrases, trust signals, payment methods and a clear structure for each language.

Short answer

A website for a foreign market needs a separate, indexable version for each language with hreflang tags, local search phrases rather than literal translation, and the payment and delivery methods buyers in that country expect.

How we do it

  1. 01

    Market

    What and how customers in that country search.

  2. 02

    Structure

    Language versions, URLs, hreflang.

  3. 03

    Content

    Localisation, not literal translation.

  4. 04

    Sales

    Currencies, payments, delivery, legal texts.

Most common mistakes

  • Machine translation without editing – Google and customers can tell.
  • A language switcher without separate URLs – Google indexes only one language.
  • The same keywords for every country – a German searches differently from a Lithuanian.
  • No local payment methods – carts get abandoned.

Our experience

Lithuania is our main market, but we also build multilingual websites and stores for EU buyers, and in Canada we work through Mingo Agency.

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